As a leader, Iwata was known for his approachability. “On my business card, I am a corporate president,” he said, during a speech in 2005. “In my mind, I am a game developer. But, in my heart, I am a gamer.” He was, in other words, multilingual, able to speak to shareholders, creators, and consumers. He hosted a video series on the Nintendo Web site called “Iwata Asks,” in which he interviewed his teams about their work. “I remember him as being very actively interested in everything you had to say, and always talking about the technical aspects of making games,” Dylan Cuthbert, a developer in Kyoto who once appeared on the series, told me. “He’d even translate techno gobbledygook to people around him without a technical background.”
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